
Cha-am beach erosion project/New Thai alcohol rules/Thailand’s plan to restore global influence/Tropical storm batters Thailand/Flooding leaves 13 dead/Trafficking 12-Year-Old Thai Girl/Pickup Race Turns Deadly/Man Battles Python to Save Pet Cat/ECONOMY: Supreme Court Skepticism Fuels Tariff Uncertainty/Retailers ramp up for 11.11 sale/TOURISM: Unpacking the tourism tax/Inside Thailand’s Biggest Tourism Shake-Up/Phuket Elephant Nature Reserve/Trat tourism set for revival/Phuket boat taxi trial hits delay/THAILAND EXPERIENCE: The heart of Thailand/Blackpink delivers/CLIMATE THAILAND: River pollution from Myanmar mines/Rooftop Solar Project in Rayong/FOREIGNERS BEHAVING BADLY/INTERNATIONAL/HUA HIN LINKS

Cha-am beach erosion project to receive 249-million-baht funding
The Marine Department is preparing to allocate more than 249 million baht for a sand-nourishment project to prevent coastal erosion along Cha-am Beach. The initiative is part of efforts to restore the beach, which has been affected by long-term erosion linked to natural processes and coastal development. Construction is expected to begin in early 2026.
Kittirat Methee, acting director of the Engineering Division of the Marine Department, said that erosion along Cha-am Beach has been ongoing for many years, worsened by shoreline development, including hotels, housing, shops, and structural encroachment. The Marine Department has received repeated complaints from residents and businesses regarding the loss of beach space and its impact on tourism. Continued …
New Thai alcohol rules put drinkers on the hook for fines
People in Thailand wanting to quench their thirst with an afternoon tipple risk steep fines from today under amended alcohol-control legislation that strengthens enforcement and significantly tightens restrictions around marketing and advertising.
Alcohol sales in Thailand have been banned at most retail outlets and supermarkets between the hours of 2 pm and 5 pm since 1972, but changes to the Alcoholic Beverage Control Act that take effect today now mean individuals can be fined 10,000 baht (US$300) or more for drinking or being served alcoholic beverages during prohibited times or in prohibited places. Continued …
Thailand’s Foreign Minister outlines plan to restore global influence
Sihasak Phuangketkeow, Thailand’s minister of foreign affairs, shared insights into the country’s diminishing global image and explained why Thailand is currently perceived by many as just a destination with good food, kind people, and beautiful tourism.
Sihasak noted that Thailand’s role on the world stage has declined significantly. “Currently, we are viewed simply as a country with good food, kind people, and attractive tourism, but there is much more to Thailand,” he said. He pointed out that European countries often associate the Indo-Pacific region with nations like Indonesia, Singapore, Malaysia, and Vietnam, yet Thailand is often overlooked. Continued …
Tropical storm Kalmaegi batters Thailand with heavy rain
A powerful tropical storm is sweeping across Thailand, bringing heavy rain and flash flood risks to dozens of provinces as residents brace for worsening weather.
From 6 pm yesterday, to 6 pm today, the weather across Thailand is expected to remain unsettled, with widespread thunderstorms and cooler mornings in the north, according to the Thai Meteorological Department (TMD). Continued …
Heavy flooding affects 15 provinces; 13 dead in central and northern regions
The Department of Disaster Prevention and Mitigation (DDPM) yesterday reported that heavy flooding continues to affect 15 provinces across Thailand, impacting over 3,000 villages and affecting more than 470,000 people. As of now, 13 fatalities have been confirmed.
The central region remains the hardest-hit, with over 97,000 households in nine provinces suffering. Particularly, Phra Nakhon Si Ayutthaya is severely impacted by the release of water from the Chao Phraya Dam. The water level in the Chao Phraya River at station C.35 has risen 1.12 meters above the riverbank, with expectations for further increases. Continued …
Tokyo Police Arrest Man for Trafficking 12-Year-Old Thai Girl
Tokyo police have arrested 51-year-old Hosono Masayuki on suspicion of forcing a 12-year-old Thai girl to work in his massage parlor. Authorities are looking into the possibility that this case may be linked to human-trafficking activities, as the girl was allegedly coerced into providing sexual services to customers.
In late June, the girl and her mother entered Japan under a 15-day “temporary visitor” status. Her mother left in mid-July, leaving the child alone and vulnerable. During her time there, the child was reportedly made to sleep in the massage parlor’s kitchen. Continued …
Pickup Race Turns Deadly in Phitsanulok, 4 Killed, 7 Injured
A street race between two pickup trucks on Mittraphap Road in Phitsanulok province ended in deaths Thursday evening, leaving Four people dead and seven others injured. The vehicle drivers reportedly lost control during the race, colliding with a motorcycle before one truck slammed into a parked construction vehicle. Police have detained both drivers for questioning and legal proceedings.
Rescue workers from the Prasat Boonsathan Foundation arrived to find a severely damaged Isuzu D-Max pickup truck. Inside the vehicle were three injured passengers and one deceased elderly woman. The injured, three adults and one child, were rushed to hospital, where one, an elderly woman later succumbed to her injuries. Continued …
Man Battles Python to Save Pet Cat in Chonburi
A 20-year-old man in Chonburi fought off a large python that was moments away from swallowing his pet cat early yesterday. The encounter occurred at a rented room in Village 5, Huai Kapi subdistrict, Mueang district.
Firefighters from Saensuk Municipality responded to an emergency call and managed to capture the snake, which measured nearly three meters long and weighed around 15 kilograms, before releasing it safely back into the wild away from residential areas. Continued …

Supreme Court Skepticism Fuels Tariff Uncertainty
The US Supreme Court appears skeptical of President Trump’s global tariffs, suggesting he may have exceeded his authority. These tariffs, primarily taxes imposed on Americans, traditionally fall under Congress’s core power, raising questions about the legality of presidential actions in foreign affairs.
During the hearing, justices like Chief Justice John Roberts and justices Amy Coney Barrett and Neil Gorsuch expressed concerns, indicating that the court might challenge the Trump administration’s justification for these tariffs. Although a definitive ruling may take time, the questioning signals potential legal hurdles that could prevent these tariffs from being upheld. Continued …

Retailers ramp up for 11.11 sale to boost year-end spending
November has become a crucial time for assessing consumer spending in the final stretch of the year, as major retailers in Thailand, led by department stores and specialty retailers, elevate their 11.11 campaign into full Omnichannel strategies to drive traffic and stimulate spending that has been delayed throughout the year.
The competition is no longer just about prices but has expanded to include a seamless shopping experience and deep customer insights through multiple platforms. The entry of major players into the 11.11 arena reflects their efforts to leverage this period as a critical moment to recover purchasing power before the year-end festivals. Each retailer is bringing its own strategies to the battle. Continued …

Unpacking the tourism tax
While the cabinet approved the National Tourism Policy Committee’s proposal to collect a tourism tax from inbound travelers in February 2023, the program has still not been implemented. There have been several delays primarily driven by political decisions, rather than a lack of readiness in terms of implementation.
On his first day in office last month, the new tourism and sports minister expressed an interest in advancing the fee collection, but it now seems unlikely the tax will be collected during the four-month timeline promised by the current government. Continued …
Inside Thailand’s Biggest Tourism Shake-Up in a Decade
In a move that acknowledges the gravity of the challenge ahead, the government of Thailand is shifting its tourism strategy to lean more heavily on domestic travelers and higher-value visitor segments. Once a magnet for millions of international holiday-makers, Thailand now finds itself racing to recoup lost ground amid waning foreign arrivals and a changing global travel landscape.
According to official data from the Tourism Authority of Thailand (TAT), the number of international visitors entering Thailand from Jan. 1 to Nov. 2 dipped by roughly 7.2% compared to the same period the year before.That drop has prompted the government to acknowledge that the outbound boom of previous years cannot simply be resumed by pressing the same buttons. Continued …
Phuket Elephant Nature Reserve Sets the Standard for Ethical Tourism in Thailand
Phuket Elephant Nature Reserve (PENR) has been hono red as Tour Operator of the Year at the TDM Travel Trade Excellence Awards 2025 – Thailand. It is recognized for redefining responsible wildlife tourism.
Founded in 2019 and nestled within 30 rai (12 acres) of lush jungle just minutes from Phuket’s famous beaches, PENR is Phuket’s leading ethical elephant sanctuary — a place where elephants rescued from riding camps, circuses, and street begging can finally live freely in peace and dignity. Continued …
Trat tourism set for revival as UK ends travel ban
The UK has lifted its travel advisory against non-essential trips to Trat, allowing tourism operators to receive more bookings, but they criticized a government move to subsidize tour groups in the provinces that border Cambodia.
Wichit Sukrasuyanon, president of the Trat Tourism Assn., said European markets including the UK have helped to boost the average occupancy rate to 80%-90% from November this year until March 2026. Continued …
Phuket boat taxi trial hits delay but promises smoother trips
The pilot run of Phuket’s boat taxi service, a project touted as a game-changer for the island’s notorious traffic problems, has been pushed back to mid-December. The trial, originally scheduled to launch earlier, will now take place from Dec. 15 to 30, according to Phuket Gov. Saransak Srikruanet.
The service will initially run along Phuket’s bustling west coast, connecting Nai Yang Beach, near Phuket International Airport, to Patong Beach. Long-term plans envision a full network of 14 stops at major tourist hotspots, including Bang Tao, Kamala, Karon, Kata, and Nai Harn beaches. Continued …

A voyage through the heart of Thailand
Leave Bangkok behind and hit the open road north. In just three hours, skyscrapers give way to open sky, the air grows softer, and the city life fades into wind-swept rice paddies and temple bells.
This is Uthai Thani — a central province stitched together by rivers, temples, and quiet countryside lanes, where the pace of life is as slow and soothing as the Sakae Krang River that runs through it. Continued …
Blackpink delivers
Tickets for “Blackpink World Tour In Bangkok”, which was held at Thailand’s largest stadium Rajamangala National Stadium, sold out for all three concert days. The concert attracted fans and non-fans who did not want to miss the performance of this K-pop phenomenon.
The four members of Blackpink – Jennie, Jisoo Lisa, and Rose – did not disappoint the high expectations of the audience and proved to the world that they are indeed the most popular girl group. The main reason for their popularity includes excellent songs, unique and talented members, great chemistry between the members, and natural interaction with fans. Continued …

Urgent action said needed on river pollution from Myanmar mines
The Thai government needs to do more to engage Myanmar and its autonomous ethnic states to combat mounting cross-border pollution in the Salween and Mekong rivers from arsenic contamination, says a prominent academic.
Communities and ecosystems on both sides of the border are under threat from the pollution created by mining, says Assoc. Prof. Surasak Boonrueang of the Natural Resources and Environmental Law Center at Thammasat University in Bangkok. Continued …
GCME Partners with Peak Energy for 500 kWp Rooftop Solar Project in Rayong
GC Maintenance and Engineering Co., part of the PTT Global Chemical group, has signed a power purchase agreement (PPA) with Peak Energy for a 500 kWp rooftop solar project at its Rayong facility in Thailand. Under the long-term agreement, Peak Energy will design, finance, install, and operate the system.
Once operational, the project is expected to generate about 730 MWh of clean electricity annually, reducing approximately 350 tons of CO₂ each year. Structured as an on-site PPA, it allows GCME to source renewable power without any upfront investment. Continued …

- French Villa Owners on Koh Phangan Caught Running Illegal Hotels – Continued …
- Thais and Nigerian arrested in Bt114-million romance scam online fraud ring – Continued …
- Malaysian Man Arrested for Scam Posing as Treasury Officer – Continued …
- Israeli Tourist Arrested in Phuket for Ammunition Possession – Continued …

Scam centers in Southeast Asia are on the rise despite crackdowns
It often starts with a text message asking if you are available on weekends, looking for a part-time job, or you get a simple “hello” from an unknown number. Halfway across the world, a laborer is usually pulling in 12-16 hour days, sending non-stop messages, hoping someone will take the bait. The ultimate goal is always to take your money. Continued …
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