Hua Hin urban planning/Hua Hin hotels receive life-saving training/Do Motorcycles Save More Time?/Gold Card scheme deficits/US seizes Prince Group assets/ECONOMY: Thais work 3rd longest hours/Gen Z and Gen X drive Thailand/Thai Rice Exports to Japan Threatened/TOURISM: lllegal Foreign-Run Hotels on Phangan/Four domestic tourism stimulus measures/TAT targets luxury and wellness tourism/Airline focus delivers new routes/Narathiwat key to south tourism/Box jellyfish at Phuket’s Patong Beach/THAILAND EXPERIENCE: New Digital Travel Guide/FOREIGNERS BEHAVING BADLY/INTERNATIONAL/HUA HIN LINKS 

Hua Hin urban planning, infrastructure discussed

Hua Hin officials are working to enhance the city’s urban planning and infrastructure as part of efforts to support its growth as one of Thailand’s leading resort destinations. OYesterday, Hua Hin City Municipality held a meeting chaired by Mayor Nopporn Wutthikul to discuss strategies for improving the city’s development and planning.

The mayor said the municipality aims to develop Hua Hin into a “City of Happiness,” with improved urban planning and better infrastructure to manage rapid growth. The plans focus on maintaining the city’s unique identity, ensuring orderly development, strengthening transport links with other areas, and enhancing public utilities to accommodate sustainable future expansion. Continued …

Hua Hin hotels receive life-saving training

To ensure readiness for the influx of tourists during the high season, Bangkok Hospital Hua Hin organized the BDMS Life-Saving Training Program for hotel personnel in Prachuap Khiri Khan Province. More than 80 participants from various hotels joined the training.

Kitipong Siriphetkasem, president of the Hua Hin/Cha-Am Tourism Business Association, emphasized the importance of first-aid and life-saving skills in emergency situations, saying that knowing the correct procedures — whether performing them directly or calling for help — can make all the difference, as every second counts. Continued …

Do Motorcycles Save More Time As Compared To Driving? Thailand Thinks So

As a person who grew up taking public transit or walking almost everywhere, learning to ride a motorcycle was a total game-changer for me. While I had long been accustomed to the power of a good pair of headphones to deter unwanted conversations in public places, a full-face helmet (especially if you have a Bluetooth headset, so you can still listen to your music if you like) takes that concept to the Nth degree.

No longer was I subject to the whims of someone else’s schedule; only traffic. But if you take a public bus, you’re also subject to traffic snarls, on top of whatever schedule the bus company is either succeeding or failing at sticking to. Continued …

(Editor: Thailand has a high rate of motorcycle deaths, with around 74% of all road fatalities involving motorcycles. In 2024, an estimated 14,144 deaths were linked to motorcycle incidents, and statistics from the World Health Organization (WHO) indicate that Thailand has the world’s highest rate of motorcycle-related deaths per capita.)

Gold Card scheme running large deficits

The Ministry of Public Health has acknowledged that the universal healthcare system is facing a deepening financial crisis, citing mounting losses under the National Health Security Fund.

Public health Permanent Secretary Somrerk Jungsaman said the universal healthcare system, or Gold Card scheme, is facing financial instability, as public hospitals continue to shoulder losses from providing services under the scheme. Continued …

US seizes Prince Group assets worth $15B, shaking Cambodia, Thailand, ASEAN, and APEC

The US Department of Justice has seized $15 billion from the Prince Group linked to cyber fraud and forced labor in Cambodia. Experts warn of geopolitical and regional security implications affecting Thailand, ASEAN, and APEC.

Reports indicate that the Prince Group is directly linked to Sar Sokha, deputy prime minister and minister of the Interior of Cambodia, as well as a network of suspicious businesses, including casinos, illegal online gambling, and investments exceeding 32 billion baht. Continued …

Thais work 3rd longest hours worldwide, feel guilty taking leave or sick days

According to a report by the International Labor Organization (ILO), Thailand ranks third globally for the longest working hours. Nearly 46.7% of Thai workers work more than 48 hours per week, compared with the global average of 40 hours, making Thai working hours significantly higher than the world average.

Beyond long hours, Thailand’s deeply rooted “presenteeism” culture — the need to “be seen at work” — remains widespread. Between 35% and 48% of employees admit to working while ill, often out of fear of burdening colleagues or being judged by superiors. Continued …

Gen Z and Gen X drive Thailand’s 7.6-trillion-baht purchasing power

Media Intelligence Group (MI Group) has highlighted in its MI LEARN LAB study that the sustainable growth of Thai brands today depends on understanding two generations with significant economic influence: Gen Z and Gen Horizon/Gen X.

Thailand’s population of 64.9 million is largely driven by these two key consumer groups. Gen Z, aged 13-28, is defined as the “Early Force” and “Trend Setter,” shaping new consumption patterns with an economic value exceeding 2.6 trillion baht. Meanwhile, Gen Horizon/Gen X, aged 45-60, is described as the “Future Force” and “Main Spender,” holding actual purchasing power valued at over 5 trillion baht. Continued …

US-Japan Trade Deal Threatens Thai Rice Exports to Japan

Thailand’s rice export sector is expressing alarm after a new trade agreement between the United States and Japan was sealed, potentially cutting Thailand’s rice quota to Japan by more than two-thirds.

The US reportedly secured the rice concession in exchange for reducing reciprocal tariffs on Japanese industrial goods, such as automobiles, from a proposed 25% down to 15%. Japan appears to have accepted the rice concession to protect its highly competitive industrial exports. Continued …

Immigration Police Raid Illegal Foreign-Run Hotels on Phangan

Surat Thani Immigration officers have arrested eight foreign nationals for illegally operating hotels and businesses on Koh Phangan. The coordinated crackdown, led by local authorities and police, took place on Wednesday, targeting unlicensed hospitality operations run by foreigners on the island.

Investigators identified three business sites allegedly managed by foreigners. The first was run by a 40-year-old French national who had been operating a hotel without the required permits. The second involved a 60-year-old Israeli man who managed a hotel under a company name that no longer matched the licensed entity due to an unreported change in ownership structure. The third case involved a restaurant where Immigration officers found that only foreign nationals were employed there Continued …

Four domestic tourism stimulus measures to boost Q4 travel

Government sources have revealed that on Oct. 21, the Ministry of Finance will submit four domestic tourism stimulus measures for Cabinet approval. This comes after the first eight months of 2025 saw Thai tourist numbers rise by only 2.7% year-on-year, a sharp slowdown compared with 8.4% growth in 2024.

According to the Office of Small and Medium Enterprises Promotion, there are 42,227 accommodation providers nationwide, with 45% located in secondary tourist provinces across 55 provinces. More than 80% of these operators are small businesses, playing a key role in supporting the local economy and employment. Continued …

TAT targets luxury and wellness tourism

Thai tourism authorities will no longer promote cheap tour packages to compete with neighboring countries, instead focusing on high-potential segments such as health and wellness, luxury travel, and sustainable tourism, according to the Tourism Authority of Thailand.

Nat Kruthasoot, deputy governor for tourism products and business at the Tourism Authority of Thailand (TAT), said the agency accepts that emerging destinations such as Vietnam are grabbing market share from Thailand, especially among those looking for affordable prices. Continued …

TAT’s airline focus delivers new routes, boosting Thai tourism

The Tourism Authority of Thailand (TAT) announced yesterday that international airlines from East Asia, South Asia, ASEAN, Europe, the Americas, and the Middle East are increasing flight routes, frequencies, and seat capacity to Thailand in the fourth quarter.

This expansion reflects a growing trend of rising foreign tourist demand during the year-end period. This positive development is a result of TAT’s proactive policies and continuous implementation of the “Airline Focus” strategy in collaboration with international airline partners. Continued …

Narathiwat key to south tourism revival bid

The Southern Border Provinces Administrative Center (SBPAC) has unveiled a strategic initiative to revitalize the southern border region by positioning Narathiwat as a destination for cultural and ecological tourism.

The plan seeks to attract Malaysian visitors with experiences that highlight the province’s unique identity, natural beauty, and cultural richness, moving beyond traditional shopping-oriented travel. Continued …

Box jellyfish sting scare hits tourists at Phuket’s Patong Beach

Lifeguards on a popular Phuket beach have reported a surge in jellyfish stings affecting tourists, with several victims requiring urgent hospital care. The incidents, which have involved the notoriously venomous box jellyfish, have left beachgoers with burning skin, rashes, and, in some cases, serious allergic responses.

Lifeguards confirmed that the stings occurred both near shore and in deeper water. Some swimmers were unaware they’d been stung until symptoms appeared, as box jellyfish are nearly invisible in the water. Detached tentacles floating in the sea also pose a hidden hazard. Continued …

Sawasdee Thailand – The New Digital Travel Guide by TAT Now Available for Free Download

The Tourism Authority of Thailand (TAT) has released “Sawasdee Thailand”, a colorful and modern digital travel guide designed especially for international visitors.

Available as a free e-book, it compiles essential travel information — from must-visit destinations and cultural highlights to local cuisine, accommodation, and travel tips — making journeys across Thailand easier, smoother, and more memorable. Continued …

• Foreign-Led Drug Ring Busted at Bangkok Barbershop – Continued …
• Chinese Burglars Caught at Airport After Two-Day Spree – Continued …
• Chinese Nationals Arrested for Viagra Sales & Hostel Operation – Continued …
• Police Bust Vietnamese Selling 50,000 Fake Electronics – Continued …

Kyoto hikes tourist tax by 900% to crack down on overtourism

Travelers wanting to see the ancient temples and shrines in Kyoto will soon need to increase their budget, as the historic city announced a 900% hike on its tourist tax earlier this month. This will mark Japan’s highest tourist tax. Known for its rich cultural heritage, Kyoto has been struggling with overtourism. Continued …

Chinese airlines oppose US plan to stop them flying over Russia on way to America

All major Chinese airlines operating flights to the United States have formally opposed or asked for reconsideration of a proposal from the United States government that could bar them from flying over Russian airspace on US routes as early as next month. Continued …

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